What’s your brand saying about you?
We’ve all heard the saying, “If you don’t plan for the future, you get the future that shows up.” Well, if you don’t create a clear market position for your business, the market will create one for you. Too many companies have settled for ‘Accidental Branding’, and find themselves offering ‘me too’ messages to an undefined market.
Sick of competing on price?
Big consumer brands can compete on price and still make money for their shareholders. But for smaller, professional service-based businesses, competing on price traps you into a soul-destroying downward spiral – leaving you working harder, longer hours for less profit when you know you’re worth more.
If you’ve been trading for a while you’ll have an abundance of value in your business that’s undiscovered and unarticulated. It’s hidden. It needs to be unearthed and identified before the value can be communicated to your customers.
You need a process that gives you real clarity before you can overcome accidental branding, communicate your true value and stop competing on price.
Ready to step up?
We work with professional service sector companies who are serious about growth. Using our Branding For Business process we uncover the certain abundance of value in your business – your hidden assets.
Then we articulate those assets with powerful messages and create a stunning visual identity – giving you a brilliant Brand for Business that you can be proud of.